The future of blogging is up in the air, or is it? In a recent Twitter (X) Spaces Audio Event, co-host Lisa Sicard of Inspire to Thrive met with me to discuss what blogging today looks like, feels like, and provides for businesses in a digital age. Henneke Duistermaat of Enchanting Marketing kindly contributed her […]
Market Your Brand With Sound Audio
Your audio brand strategy, sonic logo (audio tagline), and other key audio components are central to your marketing efforts and establishing brand voice (literally). However, brand sound is often overlooked by businesses, explains Jodi Krangle in today’s episode of The Marketing Mirror. Having professional voiceover actor Jodi Krangle as the kickoff guest on the first […]
YouTube Shorts: The Audience is the Algorithm
Short-form videos are ruling right now. However, I initially didn’t see their beauty as related to business— the core topic I always learn about and produce content around. One thing changing my mind is the ability, through new technology, to create shorts easily. Which, at first consideration, felt like an additional project requiring an output […]
AI AI OH: Artificial Intelligence is Here
AI is all the rage, finding a brighter spotlight in the past several weeks as it continues to improve and promises to pave the way to faster and easier content creation with nearly unlimited applications. From creating artwork to sales copy to song lyrics to fiction writing to blogging to tweeting, AI is getting a […]
How to Create Top Customer Care Through Social Media
Customer care through social media is a more relevant topic than ever as people’s lives and technology continue to merge. Connectivity continues to grow, worldwide, and most people are web-connected to two or more devices at once. It’s no wonder people reach out to businesses with ease using the devices conveniently at their fingertips. The […]
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