Content is an evolution. I think it was Chris Brogan who I heard say that and to that I sing some Beatles, saying if “Content is a Revolution…Ohhhh yeah…we all want to change the world…” Am I right? Are you working hard to create content to change the world? Or, to at least be significant […]
How to Kill it With Cornerstone Content and Why
I may be wrong but, I think people are a little confused about how and why you need pillar and cornerstone content on your website. So, today I’m going to help you figure it out. The thing is, constantly reviewing, updating, and evolving is typical when it comes to your website. But do you have […]
Repurposing Content by Radio Broadcast
Why oh why repurpose my valuable content by radio for you, my reader friends? Who do I think I am? A voice talent, a radio personality, a podcast in the making? Not at all. It turns out no such visions of stardom ever crossed my mind. Nor did the fact that doing a regular, even […]
Lucky 7 Rules for Headlines That Get Results
Jerking your prospect away from their busy life and into reading your copy is no easy task. To add to the challenge, you only have a few seconds to do it. And, that’s your headline’s most important job. The most effective headlines resonate on a level well beyond merely gaining attention or sparking interest or curiosity. […]
Blog Sparkle and Bling
With blog sparkle and bling, you’ll never go wrong. It’s a holiday weekend in the U.S. and a time with a lot of celebrating going on:) Fourth of July festivities include colorful sparkles and family barbecues in a fun and bustling schedule, making it a nice summer break for many people. Yep, I enjoy a […]
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